The Therapy Business Podcast
We know how challenging growing a practice can be, and don’t think it should require an accounting degree just to run your business. If you're a physical therapist or mental health therapist, we’re here to help you build a practice that creates more time, makes more money and serves more people.
Episodes
103 episodes
Using AI For Simpler Note Taking with Chris Kendall
We talk with Chris, a Doctor of Physical Therapy turned founder, about how travel PT and peak COVID chaos led him to open a cash based clinic and eventually build an AI scribe company. We dig into the real cost of documentation debt and what ha...
A Simple System For A Consistent Owner Paycheck
We break the cycle of inconsistent owner pay by treating the practice owner like a real CEO with a predictable payday. We lay out a practical four-step plan to stabilize therapy practice cash flow, set an Owner’s Pay percentage, and build budge...
He Built It, Lost It, and Built It Again with Joshua Griffin
We talk with Joshua Griffin about the messy reality behind entrepreneurship, from rapid growth and debt to burnout so severe it turns physical. We pull out what actually helped him rebuild with less chaos, including co-founders, systems, and a ...
How Should I Compensate My Team?
Hiring a therapist or PT is the fastest way to expand your impact, and the fastest way to crush your margins if you guess on compensation. I break down the real costs that sneak in after you hire and the pay structures that fit different stages...
Four Ways To Pay Off Debt Faster
We break down why debt feels so heavy for therapy practice owners and how it quietly drains your future cash flow. We lay out four debt payoff strategies and help you choose the one you’ll actually stick with, without wrecking your monthly cash...
Patient Experience That Wins with David Levine
We rethink “customer service” as the full patient experience, starting long before the first visit and lasting after the last session. David Levine shares simple, high-leverage ways to earn trust, listen better, and turn small process changes i...
Stop Being The Bottleneck
We break down why a therapy practice can feel stuck even when leads and demand are strong, and how the real bottleneck often traces back to the owner. We walk through three common constraints and the practical moves that free up time, improve p...
Keep Your Best Clinicians From Leaving
We unpack why it’s normal to worry that your best therapists or PTs might leave to start their own practice, and why that fear can push owners into expensive, reactive decisions. We share practical ways to retain great team members by hiring sm...
What I Learned About Writing a Book
I’m writing my first book, and the process has been way more humbling and structured than I expected. I walk through the real timeline, the stages I didn’t know existed, and how I’m building “Profit First for Physical Therapists” so practice ow...
Website Fixes That Win More Clients
We walk through a practical checklist to find the hidden reasons a therapy practice website fails to convert visitors into booked consults. We focus on speed, clarity, and simple language so patients can instantly understand what we do and take...
Bank Accounts Your Practice Needs
We break down a simple bank account system that keeps therapy practice cash flow clear and helps us stop overspending when everything sits in one checking account. We walk through the core accounts every practice needs, then share optional acco...
Why Making More Money Still Feels Tight
Making more money doesn’t solve cash flow stress when our spending expands to match every new dollar. We explain Parkinson’s Law, the feast-or-famine cycle, and how Profit First “small plates” can help therapy practice owners pay themselves con...
How Jody Grew Her Clinic to Over $4 Million in Revenue
We sit down with Jodie Layne to unpack how she builds clinic growth with clear positioning, simple messaging, and consistent follow-up that stays human. We also dig into the POWER framework she used to help scale a hormone clinic to $4.2M and h...
Psychology Today Profile Fixes That Get Clicks
We break down what makes a Psychology Today profile get clicked and why the first two sentences of your bio matter more than most therapists realize. We also share practical fixes for jargon, AI-written copy, and photos so your profile feels hu...
Mailbag: Referral Networks, Cancellations and Waitlists
We answer three tough practice questions that hit both the heart and the bottom line: how to build referral partners as an introvert, how to handle cancellation fees without guilt, and how to think clearly about wait lists and ethics. We share ...
Building A Practice That Survives Medical Leave with Laurel van der Toorn
We talk with Laurel, an EMDR group practice owner, about the moment a sudden medical crisis forced her away from her practice for five months. We break down the real systems that kept her team supported, her clients cared for, and her finances ...
Am I Ready For a Second Location?
We break down how to decide whether a second location will grow your therapy practice or quietly drain the one that already works. We walk through the numbers, the demand signals, the money, and the operational setup you need so expansion stays...
What If Hourly Rates Are Holding You Back with Joel Miller
We talk with marketing agency owner Joel Miller about why most service providers underprice their work and how that choice quietly blocks growth. We break down positioning, value-based pricing, and practical ways therapy practice owners can rai...
Profit First: The First 90 Days
We lay out a practical 90-day plan to implement Profit First in a therapy practice, starting with bank accounts, allocations, and simple weekly habits. We also explain how to create instant financial clarity, cut overspending, and build toward ...
Marketing for Therapists 101 with Darcy Sullivan
Your next client is searching right now, and they’re deciding in seconds whether your practice feels trustworthy, easy to reach, and worth booking. We sit down with Darcy from Propel Marketing and Design to unpack what actually moves the needle...
Why Bookkeeping Alone Cannot Run A Therapy Practice
We explain why bookkeeping matters but still cannot tell you what to do today with the cash in your therapy practice. We lay out a behavior-based money management system using Profit First so profit becomes a habit and cash flow stops feeling l...
Ethical Persuasion For Therapists w/Patrick Van Der Burght
Ethical persuasion helps clients reach a decision without pressure, guilt, or manipulation, and it works just as well in marketing as it does in the therapy room. We break down how people actually decide, why “no” often means indecision, and ho...
Should I Share Practice Finances With My Team?
We break down how to bring your clinicians into the business story with real numbers while still keeping healthy boundaries around what stays private. We use a purpose-first approach and share the specific percentages and performance metrics th...
Build A Team That Outgrows You with Dr. Lance Knaub
We share how Dr. Lance mentored an internal leader to become CEO, built systems that survive turnover, and used equity partnerships to grow a durable, valuable practice without burning out. We set a practical path for strategy time, clear bound...
Fix Your Broken Sales Calls with Jonny Holsten
We share a humane, six-step framework that turns stressful sales calls into clear, ethical conversations that help clients say yes with confidence. Jonny Holsten shows how to confirm pain, qualify with heart, anchor price early, and end every c...